We all poo! Yup. It may sound funny to say out loud and even read back, but we all do it. The gorgeous Victoria’s Secret models are not exempt from this either, nor are any of People magazine’s Sexiest Men Alive – we’re talking to you, George Clooney! This is a reality and though it is one of the most taboo topics of discussion, it is also one of the most important ones to have in order to raise a global awareness.
No invention has saved more lives than the toilet. Since its creation, the toilet has brought great benefits to better sanitation, health and hygiene but every day, 2.6 billion suffer from improper access to clean sanitation. That means, a third of the world’s population do not have somewhere safe, private and hygienic to go to the toilet. Can you imagine going to the toilet in a muddy ditch? Or defecating in rivers, lakes, fields or railway tracks? That is the reality for many around the world and fact is, more people today have a cell phone than a toilet. If that isn’t reason enough to bring massive awareness to such an issue what is?